top of page
It's Peanut Butter Betty Time
Betty Crocker and Reese's make quite the duo! On National Peanut Butter Day, we transformed Betty Crocker's homepage into a peanut butter masterpiece! To follow, we sent out emails featuring delicious recipes, and social posts that engaged our audience while also highlighting the collaboration. Our goal was to immerse Betty Crocker's audience into the wonderful world of peanut butter fun.
​
Use: Social Media
Role: Copywriter
​
Credits:
Sr. Copywriter: Erin Townsend
Sr. Art Director: Paige Rosas
bottom of page